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Hannover Messe 2025

Hannover Messe 2025

Dutch Pavilion at Hannover Messe 2025

More than 5.000 companies will showcase how climate neutrality is achievable through electrification, digitalization, and automation, forming a connected industrial ecosystem. Will you be one of them? Join the Dutch Pavilion at Hannover Messe 2025, taking place from Monday, March 31, to Friday, April 4, 2025, in Hannover, Germany.

Registration is open until February 7, 2025.

Hannover Messe 2025

Hannover Messe is the world's largest annual industrial trade fair. A five-day mega event spanning 15 halls with over 200,000 visitors from across the globe. Market leaders, SMEs, and startups from the machinery, electrical engineering, energy technology, and digital industries will gather in Hannover to present solutions for a high-quality and sustainable industrial future.

"Together for a smart and sustainable future"

What’s new in 2025?

This year, we are joining forces to bring together startups, scale-ups, and established SMEs into one powerful Dutch Pavilion:

  • Stronger Together: Combining startups and scale-ups with established SMEs fosters collaboration, drives innovation, and creates exciting cross-sector opportunities.
  • Proven Stand Design: Inspired by successful editions from previous years, our pavilion will feature dynamic Dutch branding and an innovative look and feel.
  • Enhanced Networking: Sharing a unified space allows startups and SMEs to learn from each other, exchange ideas, and build valuable connections.

Let’s inspire the world together for a smart and sustainable future. Register by February 7, 2025.

The Netherlands as an Ecosystem

The Netherlands exemplifies an industrial ecosystem where startups, scale-ups, and SMEs converge. We produce the technologies and digital systems upon which our innovative industry and society depend. From smart machines improving energy efficiency in production processes to electrolyzers enabling industrial hydrogen production, fuel cells, and batteries for sustainable mobility, or the digital systems powering it all—Dutch-developed technologies are central to a sustainable future and strategic autonomy.

At Hannover Messe, we will present this innovative ecosystem to Germany, partner country Canada, and the rest of the world.

Within the Dutch Pavilion in Hall 8, covering 200 square meters, companies that develop, produce, and apply digital systems and technology as part of an integrated value chain will showcase solutions critical to the sustainable future of our industry and society.

Why participate?

  • Be part of a representative pavilion in Hall 8 with prominent Dutch branding.
  • Benefit from shared spaces with a bar and catering to host your guests.
  • Receive coaching to refine your value proposition for the German market.
  • Gain support in connecting with potential customers and/or investors.
  • Contribute to a strong content program with panels and presentations.
  • Join networking opportunities to expand and strengthen your network.
  • Showcase your company with a customizable stand size.
  • Let us handle all stand construction preparations for you.
  • Benefit from the presence of the Dutch government and top sectors.
  • Leverage joint promotional activities to drive traffic to the pavilion.

Participation Packages and Costs

Interested in joining? We warmly welcome you to the Dutch Pavilion. This year, we offer fixed-size packages (3m², 6m², 9m²):

  • Package 1: €4,990.00 (3m²)
  • Package 2: €7,320.00 (6m²)
  • Package 3: €9,650.00 (9m²)

Included in the price:
Stand rental, marketing fee (registration), stand construction, basic furniture, TV, printed materials (incl. design), basic catering (coffee, tea, water), electricity, water, stand security, cleaning, participation in networking events, matchmaking, and a mission booklet.

Not included:
Additional stand construction requests, extra furniture, additional catering.
Travel and accommodation costs are at your own expense.

Registration

Sign up to participate in the Dutch Pavilion at Hannover Messe 2025. Registration is open until February 7, 2025.

Sign up

Organization

The Dutch Pavilion in Hall 8 is organized by the Netherlands Enterprise Agency (RVO) and PSPS Business Abroad, commissioned by the Ministry of Economic Affairs and Climate Policy.

Partners: Ministry of Foreign Affairs, Dutch embassies in Germany, and Top Sectors HTSM, ICT, Chemistry, and Energy.

Want to know more?
About the pavilion and participation:
Jeroen van Baren (PSPS)
vanbaren op psps-ba punt nl

About programming at the Dutch Pavilion:
Hannah Verhage (RVO)
hannah.verhage op rvo punt nl